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Why do Brands need a custom CRM, like Aekot?

In today's highly competitive business landscape, brands are constantly looking for ways to gain a competitive edge and acquire a loyal customer base. Having a customized CRM is one such necessity that has become essential for businesses of all sizes. 


By leveraging a Salesforce implementation partner that offers Salesforce Consulting & Development Services such as Aekot, brands can help build strong relationships with their customers and achieve sustainable growth in the long run. 

Every business being unique in nature, it often becomes crucial for brands to adapt to a custom system to not only acquire new customers but also retain their existing ones.

Why do brands need a custom CRM and how it can benefit them?

Personalized Customer Experience: With the rise of digital marketing, customers expect a personalized experience from the brands they interact with. Aekot helps brands store more information about the leads or customers of your business, give different access levels to different users, set up approval processes & workflows, send out automated emails to customers, build dashboards & reports to monitor your business and track performance metrics. By understanding their customers better, brands can send targeted and relevant messages, resulting in higher engagement and conversion rates.

Efficient Lead Management: Aekot helps brands manage leads efficiently by tracking all interactions with potential customers within their CRM. Aekot also could help in consulting and development of automated quote generation, lead assignment, or contract management with e-signatures, etc. One can turn to Aekot to enhance their business's digital capabilities.

Scalability and Flexibility: Aekot can help with a customized CRM tailored to fit the specific needs of a brand. This means that as the business grows and evolves, the CRM can be customized to accommodate new processes and requirements. With a variety of features and integrations available, brands can choose the functionalities that align with their unique goals and objectives.  

Data-Driven Decision-Making: Aekot can provide brands with valuable insights and analytics. By tracking and analyzing customer data, Aekot can help identify patterns and trends, allowing brands to make informed decisions about their strategies. Brands can also use this data to measure the success of their campaigns and fine-tune their approach for better results.  

Improved Communication and Collaboration: Aekot brings all customer data into one centralized location, making it easier for different departments to access and share relevant information. This streamlines communication and improves collaboration, leading to a more cohesive and efficient team. As a result, brands can offer a consistent and seamless experience to their customers, regardless of which department they interact with.

The impact of CRM systems on businesses has always been significant, and their future potential is even more promising. As technology continues to advance, so does the potential of custom CRM solutions.