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'Samsung DOST’, India’s Biggest Electronics Sector Skilling Program; Partners With NSDC, Aims to Train 50,000 Youth

Samsung India today (August 17, 2021) announced the launch of ‘Samsung DOST’ (Digital & Offline Skills Training), a CSR initiative that aims to make 50,000 youth job-ready for the electronics retail sector over the next few years. 

Are you interested to know more about it? Planning to learn customer engagement or managing sales counter or handling customer queries or product demonstration & selling skills or other soft skills for future career? Are you School pass-out? If yes, here is a good opportunity for you.

Samsung is here, India’s largest smartphone and consumer electronics brand, has partnered with India’s premier skill development organization, National Skill Development Corporation (NSDC), to execute the program through its nationwide skills training centres.

Appended below are the key highlights for your quick reference:

  • Samsung & NSDC aims to train 50,000 youth for electronic retail sector
  • 2500 participants to be trained by NSDC in the first phase of the program
  • School pass-outs to be trained at 120 sites in India, with paid on-the-job training at Samsung retail outlets.

Samsung DOST will be the biggest skills training program in the electronics sector.

Considering the potential of employment generation post skill training, Samsung has signed a Memorandum of Understanding with NSDC for the ‘Samsung DOST’ program under which youth will receive 200 hours of blended classroom and online training, followed by five months of on-the-job training (OJT) at Samsung retail stores, along with a monthly stipend at par with industry standards. 

This will help the youth acquire new competencies and skills needed for jobs in India’s fast growing electronics retail environment.

The participants will be trained at various training centres accredited and approved by NSDC. 

The training will be in accordance to the National Skill Qualification Framework, which is aligned to industry needs, and will include skillsets such as customer engagement, managing sales counter, handling customer queries, product demonstration & selling skills and several other soft skills, including post-Covid etiquettes, preparing them for a career in electronics retail. 

During the OJT, participants will be made familiar with the functioning of electronics retail stores through live demonstrations, role play techniques and hands-on training.

The participants for the program will be youth who have completed school education and will be mobilized through NSDC’s approved training partners at 120 centres across India.

The assessments and certification of the participants will be done by the Telecom Sector Skill Council (TSSC) after the participants complete their OJT.

With ‘Samsung DOST’, Samsung is expanding its skilling programs in India, as part of its CSR initiatives.

For more detail, you can visit Samsung official website.